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- Product/service: Measurement Advertising Academy
- Brand: Facebook
- Type: Paid
- Headline: “Know Your Numbers”
- Details: Retargeting web log readers – laptop computer image
You wish to range from the “laptop image” identifier into the details because you’re assessment various pictures in otherwise identical Facebook advertisements and would like to begin to see the link between with the various pictures in your adverts in Bing Analytics. Tagging your traffic in this manner lets you see facts about an ad that is specific which kind of actions individuals simply take after clicking that ad.
So just how do these records translate to UTMs? Your service or product could be the “campaign,” the brand name could be the “source,” the sort of traffic could be the “medium,” the headline may be the “term,” as well as the details would be the “content.”
